Downloadable Instructor’s Solution Manual for Social Media Marketing, 1st Edition, Tracy Tuten, Michael R. Solomon, ISBN-10: 0132551799, ISBN-13: 9780132551793 , Instructor’s Solution Manual (Complete) Download
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Table of Contents
Section I: Foundations of Social Media Marketing
Chapter1: The Horizontal Revolution
Chapter 2: Strategic Planning with Social Media
Chapter 3: Social Consumers
Chapter 4: Digital communities
Section II:Â The Four Zones of Social Media
Chapter 5: Social Communities
Chapter 6: Social Publishing
Chapter 7: Social Entertainment
Chapter 8: Social Commerce
Section III: Measuring Users and Social Media Campaigns
Chapter 9: Social Media for Consumer Insight
Chapter 10: Social Media Metrics.